/* ══════════════════════════════════════════════════════════════
   Media W — wspólny design system (wariant 1b „Ciemny kontrast")
   Używany przez wszystkie podstrony. Tokeny z BRIEF_CLAUDE_DESIGN.
   ══════════════════════════════════════════════════════════════ */
:root{
  --ink:#13161c;
  --paper:#eef1f6;
  --tile:#dfe4ee;
  --muted:#545b66;
  --muted2:#353b45;
  --gray:#8b93a0;
  --red:#d81f16;
  --red-h:#ee372c;
  --green:#1a8f3c;
  --border:rgba(19,22,28,.12);
  --border-strong:rgba(19,22,28,.16);
  --r-sm:11px;
  --r-md:14px;
  --r-lg:16px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;overflow-x:hidden}
body{overflow-x:hidden}
/* hero case study (inline grid 1.1fr/.9fr) — składanie na mobile (!important bije inline) */
@media(max-width:860px){.hero-split{grid-template-columns:1fr !important;gap:28px !important}}
body{
  font-family:'Manrope',system-ui,sans-serif;
  color:var(--ink);
  background-color:var(--paper);
  background-image:linear-gradient(to right, rgba(19,22,28,.045) 1px, transparent 1px),linear-gradient(to bottom, rgba(19,22,28,.045) 1px, transparent 1px);
  background-size:33px 33px;
  -webkit-font-smoothing:antialiased;
}
img,svg{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:none;cursor:pointer}
i,em{font-style:italic}
.wrap{max-width:1200px;margin:0 auto;padding-left:24px;padding-right:24px}
section{padding:56px 0}
@media(max-width:760px){section{padding:44px 0}}

/* ── typografia sekcji ── */
.eyebrow{display:flex;align-items:center;gap:8px;font-size:11.5px;text-transform:uppercase;letter-spacing:.14em;color:var(--red);font-weight:700;margin-bottom:12px}
.eyebrow::before{content:"";width:16px;height:2px;background:var(--red);border-radius:2px}
.dark .eyebrow{color:var(--red-h)}
.dark .eyebrow::before{background:var(--red-h)}
h1{font-weight:800;letter-spacing:-.028em;line-height:1.08}
h2{font-size:36px;font-weight:800;letter-spacing:-.022em;line-height:1.15;margin:0 0 16px}
@media(max-width:760px){h2{font-size:27px}}
.lead{font-size:16.5px;line-height:1.65;color:var(--muted);max-width:68ch}
.page-hero{padding:80px 0 44px}
@media(max-width:760px){.page-hero{padding:44px 0 32px}}
.page-hero h1{font-size:clamp(34px,5vw,54px);margin:0 0 20px;max-width:20ch}
.page-hero .sub{font-size:18px;line-height:1.65;color:var(--muted);max-width:64ch}
@media(max-width:760px){.page-hero .sub{font-size:16px}}
.link-more{display:inline-block;font-size:15px;font-weight:700;color:var(--red);min-height:44px;line-height:44px}
.link-more:hover{color:var(--red-h)}

/* ── nav ── */
.nav{position:sticky;top:0;z-index:50;background:var(--ink);color:#fff;border-bottom:1px solid rgba(255,255,255,.1)}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;height:68px}
.brand{display:flex;align-items:center;gap:14px}
.logo{display:flex;align-items:center;gap:10px;font-weight:800;font-size:17px;letter-spacing:.03em}
.logo::before{content:"";width:34px;height:34px;background:#fff url("logo-mediaw.png") center/90% no-repeat;border-radius:50%;flex-shrink:0}
.brand-tag{font-size:11px;text-transform:uppercase;letter-spacing:.1em;color:rgba(255,255,255,.45);border-left:1px solid rgba(255,255,255,.18);padding-left:14px}
.nav-links{display:flex;align-items:center;gap:28px;font-size:14.5px;font-weight:600;color:rgba(255,255,255,.85)}
.nav-links a{display:inline-flex;align-items:center;min-height:44px}
.nav-links a:hover{color:#fff}
.nav-links a.active{color:#fff;border-bottom:2px solid var(--red)}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:9px;background:var(--red);color:#fff;font-weight:700;font-size:15px;padding:13px 24px;border-radius:12px;min-height:44px;transition:background .15s}
.btn:hover{background:var(--red-h)}
.btn-ghost{background:transparent;border:1px solid rgba(255,255,255,.28)}
.btn-ghost:hover{background:rgba(255,255,255,.08)}
.btn-light{background:#fff;border:1px solid var(--border-strong);color:var(--ink)}
.btn-light:hover{background:var(--tile)}
.hamburger{display:none;width:44px;height:44px;flex-direction:column;align-items:center;justify-content:center;gap:5px}
.hamburger span{display:block;width:22px;height:2px;background:#fff;border-radius:2px}
@media(max-width:980px){.nav-links{display:none}.hamburger{display:flex}.brand-tag{display:none}}
.mobile-menu{position:fixed;inset:0;z-index:100;background:var(--ink);color:#fff;display:none;flex-direction:column;padding:24px}
.mobile-menu.open{display:flex}
.mobile-menu .top{display:flex;justify-content:space-between;align-items:center;margin-bottom:36px}
.mobile-menu .close{width:44px;height:44px;font-size:26px;color:#fff}
.mobile-menu nav{display:flex;flex-direction:column;gap:4px;flex:1}
.mobile-menu nav a{font-size:24px;font-weight:800;padding:12px 0;border-bottom:1px solid rgba(255,255,255,.08)}
.mobile-menu .btn{margin-top:24px}

/* ── ciemna sekcja (hero Home, mapa, bloki wideo) ── */
.dark{background-color:var(--ink);background-image:linear-gradient(to right, rgba(255,255,255,.04) 1px, transparent 1px),linear-gradient(to bottom, rgba(255,255,255,.04) 1px, transparent 1px);background-size:33px 33px;color:#fff}

/* ── karty ogólne ── */
.cards-3{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.cards-2{display:grid;grid-template-columns:1fr 1fr;gap:20px}
@media(max-width:900px){.cards-3,.cards-2{grid-template-columns:1fr}}
.tile-card{background:var(--tile);border:1px solid var(--border-strong);border-radius:var(--r-md);padding:24px}
.tile-card .t{font-size:17px;font-weight:700;margin-bottom:8px}
.tile-card .d{font-size:14.5px;line-height:1.6;color:var(--muted)}
.card{background:#fff;border:1px solid var(--border);border-radius:var(--r-lg);padding:28px;box-shadow:0 1px 2px rgba(19,22,28,.05),0 8px 22px -14px rgba(19,22,28,.2)}

/* ── kroki systemu (Home + Proces) ── */
.steps{display:grid;gap:10px}
.step{display:flex;gap:18px;align-items:flex-start;background:#fff;border:1px solid var(--border);border-radius:13px;padding:18px 22px}
.step .no{flex:0 0 34px;height:34px;border-radius:10px;border:1px solid rgba(19,22,28,.14);display:flex;align-items:center;justify-content:center;font-weight:800;font-size:14px;color:var(--gray)}
.step .t{font-size:15.5px;font-weight:700;margin-bottom:3px;display:flex;gap:10px;align-items:center;flex-wrap:wrap}
.step .d{font-size:13.5px;line-height:1.55;color:var(--muted)}
.step.adv{background:rgba(216,31,22,.05);border-color:rgba(216,31,22,.4)}
.step.adv .no{background:var(--red);border:none;color:#fff}
.badge-adv{background:rgba(216,31,22,.1);color:var(--red);font-size:10px;font-weight:800;text-transform:uppercase;letter-spacing:.08em;padding:3px 8px;border-radius:999px}

/* ── narracja case study (label + tekst) ── */
.narr{display:grid;grid-template-columns:340px 1fr;gap:60px;align-items:start;padding:44px 0 0}
@media(max-width:900px){.narr{grid-template-columns:1fr;gap:16px}}
.narr .lbl{display:flex;align-items:center;gap:8px;font-size:11.5px;text-transform:uppercase;letter-spacing:.14em;color:var(--red);font-weight:700;padding-top:6px}
.narr .lbl::before{content:"";width:16px;height:2px;background:var(--red);border-radius:2px}
.narr p{font-size:17px;line-height:1.7;color:var(--muted2);max-width:66ch}
.pull{border-left:3px solid var(--red);padding:6px 0 6px 24px;margin-top:22px}
.pull.green{border-left-color:var(--green)}
.pull p{margin:0;font-size:19px;line-height:1.55;font-weight:700;letter-spacing:-.01em;color:var(--ink)}

/* ── grid metryk (case hero) ── */
.metrics-grid{background:#fff;border:1px solid var(--border);border-radius:16px;padding:12px;box-shadow:0 1px 2px rgba(19,22,28,.06),0 22px 48px -20px rgba(19,22,28,.28)}
.metrics-grid .inner{display:grid;grid-template-columns:1fr 1fr 1fr;gap:2px;background:rgba(19,22,28,.08);border-radius:12px;overflow:hidden}
.metrics-grid .cell{background:#fff;padding:22px 18px}
.metrics-grid .v{font-size:28px;font-weight:800;letter-spacing:-.02em}
.metrics-grid .cell:first-child .v{color:var(--red)}
.metrics-grid .l{font-size:10.5px;text-transform:uppercase;letter-spacing:.06em;color:var(--gray);font-weight:600;margin-top:6px}
@media(max-width:520px){.metrics-grid .inner{grid-template-columns:1fr 1fr}}

/* ── blok wideo case (9:16 + cytat) ── */
.video-quote{background:var(--ink);border-radius:18px;overflow:hidden;color:#fff;display:grid;grid-template-columns:auto 1fr}
@media(max-width:760px){.video-quote{grid-template-columns:1fr}}
.vq-media{position:relative;width:300px;height:534px;background:repeating-linear-gradient(45deg,#20242c 0 14px,#262b34 14px 28px);display:flex;align-items:center;justify-content:center;cursor:pointer}
@media(max-width:760px){.vq-media{width:100%;height:auto;aspect-ratio:9/16;max-height:70vh}}
.vq-media .play{width:76px;height:76px;border-radius:50%;background:var(--red);display:flex;align-items:center;justify-content:center;box-shadow:0 10px 30px rgba(0,0,0,.4)}
.vq-media .play::after{content:"";width:0;height:0;border-left:22px solid #fff;border-top:14px solid transparent;border-bottom:14px solid transparent;margin-left:5px}
.vq-media .cap{position:absolute;bottom:16px;left:16px;right:16px;font-size:13px;font-weight:700;background:rgba(19,22,28,.6);border-radius:10px;padding:10px 14px}
.vq-body{padding:52px 56px;display:flex;flex-direction:column;justify-content:center}
@media(max-width:760px){.vq-body{padding:32px 28px}}
.vq-body .qm{font-size:44px;font-weight:800;color:var(--red);line-height:.6}
.vq-body .big{margin:6px 0 26px;font-size:27px;font-weight:800;line-height:1.35;letter-spacing:-.02em;max-width:24ch}
@media(max-width:760px){.vq-body .big{font-size:21px}}
.vq-body .sub{border-top:1px solid rgba(255,255,255,.14);padding-top:22px;max-width:60ch;font-size:16px;line-height:1.6;color:rgba(255,255,255,.72);font-style:italic}

/* ── ramka uczciwości ── */
.honesty{background:#fff;border:2px solid var(--ink);border-radius:16px;padding:38px 40px}
@media(max-width:760px){.honesty{padding:28px 24px}}
.honesty p{font-size:17px;line-height:1.7;color:var(--muted2);max-width:80ch}

/* ── pasek CTA (band) ── */
.cta-band{background:var(--tile);border:1px solid var(--border-strong);border-radius:16px;padding:32px 36px;display:flex;justify-content:space-between;align-items:center;gap:36px}
@media(max-width:760px){.cta-band{flex-direction:column;align-items:flex-start;padding:26px 24px;gap:22px}}
.cta-band .t{font-size:22px;font-weight:800;letter-spacing:-.02em;line-height:1.3;max-width:44ch}
.cta-band .btn{white-space:nowrap}

/* ── linki prev/next case ── */
.case-nav{display:flex;justify-content:space-between;align-items:center;gap:16px;margin-top:26px;font-size:15px;font-weight:700;color:var(--red)}
.case-nav a:hover{color:var(--red-h)}
.back-link{font-size:13px;font-weight:600;color:var(--gray);margin-bottom:30px}
.back-link a{color:var(--red);font-weight:700}

/* ── „kiedy NIE" blok (Home + O nas) ── */
.not-for-you{background:#fff;border:2px solid var(--ink);border-radius:var(--r-lg);padding:38px 40px;display:grid;grid-template-columns:1fr auto;gap:40px;align-items:center}
@media(max-width:900px){.not-for-you{grid-template-columns:1fr;padding:28px 24px;gap:22px}}
.not-for-you .t{font-size:24px;font-weight:800;letter-spacing:-.02em;line-height:1.25;margin-bottom:12px}
.not-for-you p{font-size:15.5px;line-height:1.6;color:var(--muted);max-width:60ch}
.not-for-you p b{color:var(--ink)}
.no-items{display:grid;gap:10px}
.no-items div{display:flex;gap:12px;align-items:baseline;background:rgba(216,31,22,.06);border:1px solid rgba(216,31,22,.3);border-radius:var(--r-sm);padding:14px 18px;font-size:14.5px;color:var(--muted2);max-width:46ch}
.no-items span{color:var(--red);font-weight:800}
.checks{display:grid;gap:10px;font-size:14.5px;color:var(--muted2)}
.checks div{display:flex;gap:10px;align-items:baseline}
.checks span{color:var(--green);font-weight:800}

/* ── onboarding timeline (Proces) ── */
.timeline{display:grid;gap:14px}
.tl-item{display:grid;grid-template-columns:120px 1fr;gap:24px;align-items:start;background:#fff;border:1px solid var(--border);border-radius:var(--r-md);padding:22px 26px}
@media(max-width:640px){.tl-item{grid-template-columns:1fr;gap:8px}}
.tl-item .day{font-size:13px;font-weight:800;color:var(--red);text-transform:uppercase;letter-spacing:.06em}
.tl-item .who{font-size:10.5px;text-transform:uppercase;letter-spacing:.08em;color:var(--gray);font-weight:700;margin-top:4px}
.tl-item .t{font-size:16px;font-weight:800;margin-bottom:5px}
.tl-item .d{font-size:14.5px;line-height:1.6;color:var(--muted)}
.roles{display:grid;grid-template-columns:1fr 1fr;gap:20px}
@media(max-width:760px){.roles{grid-template-columns:1fr}}

/* ── founder / O nas ── */
.founder{display:grid;grid-template-columns:340px 1fr;gap:52px;align-items:center}
@media(max-width:900px){.founder{grid-template-columns:1fr;gap:24px}}
.founder .photo{width:340px;height:420px;border-radius:var(--r-lg);border:1px solid rgba(19,22,28,.14);background:repeating-linear-gradient(45deg,#e2e7f0 0 12px,#eaeef5 12px 24px);display:flex;align-items:center;justify-content:center;font-size:12px;color:var(--gray)}
@media(max-width:900px){.founder .photo{width:100%;max-width:340px}}
.value-row{display:flex;gap:16px;padding:20px 0;border-top:1px solid var(--border)}
.value-row .n{flex:0 0 40px;font-size:20px;font-weight:800;color:var(--red)}
.value-row .t{font-size:17px;font-weight:800;margin-bottom:6px}
.value-row .d{font-size:15px;line-height:1.6;color:var(--muted)}

/* ── FAQ ── */
.faq-groups{display:grid;gap:44px}
.faq-group{display:grid;grid-template-columns:300px 1fr;gap:56px;align-items:start}
@media(max-width:980px){.faq-group{grid-template-columns:1fr;gap:20px}}
.faq-group .ghead{position:sticky;top:88px}
@media(max-width:980px){.faq-group .ghead{position:static}}
.faq-group .gtag{font-size:13px;font-weight:800;color:var(--red);text-transform:uppercase;letter-spacing:.1em;margin-bottom:8px}
.faq-group .gtitle{font-size:26px;font-weight:800;letter-spacing:-.02em;line-height:1.2}
.faq-group .gcount{font-size:13px;color:var(--gray);margin-top:8px}
.faq-list{display:grid;gap:10px}
.faq-item{background:#fff;border:1px solid var(--border);border-radius:var(--r-md);overflow:hidden}
.faq-item.open{border-color:rgba(216,31,22,.35);box-shadow:0 1px 2px rgba(19,22,28,.05),0 8px 22px -14px rgba(19,22,28,.2)}
.faq-q{display:flex;justify-content:space-between;align-items:center;gap:20px;width:100%;text-align:left;padding:22px 28px;min-height:44px}
.faq-q .t{font-size:17px;font-weight:700}
.faq-q .num{color:var(--gray);font-weight:800;margin-right:10px}
.faq-item.open .faq-q .num{color:var(--red)}
.faq-q .ico{flex:0 0 30px;width:30px;height:30px;border-radius:9px;border:1px solid rgba(19,22,28,.14);color:var(--red);display:flex;align-items:center;justify-content:center;font-weight:800;font-size:19px}
.faq-item.open .ico{background:rgba(216,31,22,.1);border:none}
.faq-a{display:none;padding:0 28px 22px;font-size:15.5px;line-height:1.7;color:var(--muted)}
.faq-item.open .faq-a{display:block}

/* ── formularz kontakt ── */
.contact-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:start}
@media(max-width:980px){.contact-grid{grid-template-columns:1fr;gap:36px}}
.form-card{background:#fff;border:1px solid var(--border);border-radius:var(--r-lg);padding:32px;box-shadow:0 1px 2px rgba(19,22,28,.06),0 22px 48px -20px rgba(19,22,28,.28)}
@media(max-width:760px){.form-card{padding:22px}}
.f2{display:grid;grid-template-columns:1fr 1fr;gap:16px;margin-bottom:16px}
@media(max-width:600px){.f2{grid-template-columns:1fr}}
.field label{display:block;font-size:12.5px;font-weight:700;margin-bottom:7px}
.field input,.field select{width:100%;border:1px solid var(--border-strong);border-radius:10px;padding:13px 14px;font:inherit;font-size:14.5px;color:var(--ink);background:#fff;min-height:44px}
.field input::placeholder{color:var(--gray)}
.field input:focus,.field select:focus{outline:2px solid rgba(216,31,22,.35);border-color:var(--red)}
.field-full{margin-bottom:18px}
.rodo{display:flex;gap:12px;align-items:flex-start;margin-bottom:22px;cursor:pointer}
.rodo input{flex:0 0 20px;width:20px;height:20px;margin-top:1px;accent-color:var(--red)}
.rodo span{font-size:13px;line-height:1.55;color:var(--muted)}
.rodo a{color:var(--red);font-weight:600}
.form-card .btn{width:100%;font-size:16px;padding:16px}
.form-note{margin-top:16px;font-size:13px;line-height:1.55;color:var(--gray);text-align:center}
.form-error{display:none;margin-bottom:16px;background:rgba(216,31,22,.07);border:1px solid rgba(216,31,22,.35);border-radius:10px;padding:12px 16px;font-size:13.5px;color:var(--red);font-weight:600}
.success{display:none;text-align:center;padding:28px 10px}
.success .check{width:64px;height:64px;border-radius:50%;background:rgba(26,143,60,.1);color:var(--green);font-size:30px;font-weight:800;display:flex;align-items:center;justify-content:center;margin:0 auto 18px}
.success .t{font-size:22px;font-weight:800;margin-bottom:10px}
.success p{font-size:15px;line-height:1.6;color:var(--muted);max-width:44ch;margin:0 auto 16px}
.after-title{font-size:11.5px;text-transform:uppercase;letter-spacing:.12em;color:var(--gray);font-weight:700;margin-bottom:20px}
.after-step{display:flex;gap:18px;padding-bottom:26px}
.after-step .no{flex:0 0 36px;height:36px;border-radius:50%;background:#fff;border:1px solid rgba(19,22,28,.14);display:flex;align-items:center;justify-content:center;font-weight:800;font-size:15px;color:var(--red)}
.after-step .t{font-size:15.5px;font-weight:700;margin-bottom:4px}
.after-step .d{font-size:14px;line-height:1.6;color:var(--muted)}
.cal-alt{border-top:1px dashed var(--border-strong);padding-top:24px}
.cal-alt .q{font-size:14px;color:var(--muted);margin-bottom:12px}
.cal-alt .btn-light::after{content:"";width:7px;height:7px;border-right:2px solid var(--red);border-bottom:2px solid var(--red);transform:rotate(-45deg)}

/* ── footer ── */
footer{background:var(--ink);color:#fff;padding:48px 0 40px}
.foot-top{display:flex;justify-content:space-between;align-items:flex-start;gap:40px;padding-bottom:32px;border-bottom:1px solid rgba(255,255,255,.12)}
@media(max-width:900px){.foot-top{flex-direction:column}}
.foot-top .desc{font-size:13.5px;line-height:1.6;color:rgba(255,255,255,.6);max-width:38ch;margin-top:12px}
.foot-nav{display:flex;gap:36px;font-size:14px;font-weight:600;color:rgba(255,255,255,.8);flex-wrap:wrap}
.foot-nav a{min-height:44px;display:inline-flex;align-items:center}
.foot-nav a:hover{color:#fff}
.foot-bottom{display:flex;justify-content:space-between;gap:30px;padding-top:22px;font-size:12.5px;color:rgba(255,255,255,.45);flex-wrap:wrap}

/* ── lightbox wideo ── */
.lightbox{position:fixed;inset:0;z-index:200;background:rgba(19,22,28,.92);display:none;align-items:center;justify-content:center;padding:24px}
.lightbox.open{display:flex}
.lightbox .box{position:relative;width:min(420px,92vw);aspect-ratio:9/16;background:#000;border-radius:14px;overflow:hidden}
.lightbox iframe{width:100%;height:100%;border:none}
.lightbox .close-lb{position:absolute;top:-48px;right:0;color:#fff;font-size:30px;width:44px;height:44px}